Mary Zhyat Company is a high-end fashion brand specializing in contemporary women’s clothing with a focus on elegance, craftsmanship, and luxury. The company needed a brand identity that would resonate with a sophisticated clientele, reflecting both timeless style and modern fashion trends. Byexen was tasked with creating a refined and luxurious visual identity that matched the quality and exclusivity of Mary Zhyat’s collections.
The challenge was to design a logo that exudes sophistication and class while maintaining a modern edge. We explored minimalist yet elegant design elements, focusing on clean lines, luxurious typography, and a monochromatic color palette with touches of gold to represent the brand’s premium status. The branding had to be versatile enough for use across digital platforms, fashion labels, and physical storefronts while maintaining a cohesive luxury feel.
